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AEO Insights

Every signal of AI visibility, in one data-dense view

AEO Insights is the Searchable module that tells you where your brand shows up in AI answers, who outranks you, and which pages the engines quote. Mentions, citations, sentiment, sources, topics, query fanout and location - all refreshed daily, all in one place.

What you can track

The whole AI visibility picture, not a piece of it

Seven surfaces you can slice by engine, prompt, competitor and date range - without touching a spreadsheet.

Visibility

See whether your brand is showing up more often across the engines your buyers actually use, and how your share of voice has moved.

Mentions & Citations

Every single mention and citation surfaced with the exact source, quote, engine and prompt that triggered it.

Sentiment

Understand the language AI engines use about your brand - and about your competitors - on the prompts that matter.

Sources

Find the pages, forums, reviews and publishers that AI engines trust in your category so you know where to earn placement.

Topics

Group prompts into the topics your buyers actually care about and watch your share by theme, not just by keyword.

Query fanout

See the follow-up prompts AI engines generate from a seed query - and whether you show up in any of them.

Location

Compare your AI visibility by country, region or city so you can prioritize markets where you are already close to winning.

See whether your brand is getting mentioned more

Visibility is the single most important chart in Searchable. It tracks how often you appear in AI answers across every tracked prompt, broken down by engine, and compared to the competitors you care about.

  • Share of voice vs direct competitors, day by day
  • Per-engine breakdown so you know where you are weakest
  • Automatic competitor suggestions based on your category
  • Export to BI or Looker in two clicks
Share of voice by engine ChatGPT42%Google AI Overviews28%Perplexity19%Claude12%Copilot8%

Read the exact citation behind every mention

Searchable captures the real sentence AI engines quote - with the source URL, the model, the prompt and the date. You can finally answer 'where exactly did that mention come from?' in seconds.

  • Click any mention to open the full citation card
  • Jump straight to the source page
  • Filter by domain to spot the publishers lifting your content
  • Annotate and share citations with your team
Citation detail - ChatGPT ENGINEChatGPT (gpt-5) on 'best gravel bike 2026'QUOTESpecialized Diverge STR is widely regarded as a top pickSOURCEbikeradar.com/reviews/2026-gravel-shootout

Measure how AI actually describes you

Sentiment analysis in Searchable goes beyond positive/negative - it scores the exact framing AI uses on your brand vs competitors and flags when something negative starts creeping into the answers.

  • Per-engine sentiment scores updated daily
  • Alerts when a drop crosses your threshold
  • Compare the adjectives AI uses on you vs competitors
  • Spot and fix negative narratives before they spread
Sentiment this week Updated 2 minutes ago YOUR BRAND+0.74PositiveCOMPETITOR A+0.52NeutralCOMPETITOR B+0.68PositiveCOMPETITOR C+0.31Mixed

Find the pages AI engines trust in your category

Sources shows the publishers and URLs feeding the answers in your space. If you want to be cited, you need to understand who already is - and then either earn placement there or beat them with better content.

  • Top 100 domains cited in your category
  • Per-prompt source rankings
  • Highlight your own pages vs third parties
  • Prioritize PR and link building by real citation power
Top cited domains (your category) reddit.com86%wirecutter.com72%your-site.com58%cnet.com42%youtube.com38%
FAQ

AEO Insights questions

Everything in-house teams and agencies ask us before switching tracking tools.

How often does Searchable re-run my tracked prompts?
Every prompt on every engine is re-queried every 24 hours by default. Scale and Enterprise plans unlock faster refresh windows when you need near-real-time tracking.
Can I track prompts that are specific to my industry jargon?
Yes. Searchable auto-suggests prompts from your site and competitors, and you can add unlimited custom prompts of your own - industry terminology, product SKUs, local phrases, all supported.
Does Searchable see prompts a logged-in user would see?
We run queries from fresh, unauthenticated sessions so you measure the baseline AI answers your prospects get, not personalized ones. Scale and above let you add geographic simulation to see localized answers.
How do you handle AI engines that refresh their models?
When an engine updates its underlying model - for example a new ChatGPT release - Searchable keeps historical data intact and clearly marks the transition so you can compare periods accurately.
Can I alert the team when something changes?
Yes. Set thresholds for visibility, sentiment, specific prompts or specific competitors and get alerts in Slack, email or inside the app the moment something crosses the line.

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